Lean Creative Ops for Critical Milestones & Complex Sectors

Method & Muse navigates regulated spaces, nuanced intellectual property, and mission-critical work with tactical precision to deliver creative marketing assets and ecosystems that are as visually striking as they are strategically-sound.

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In Practice

Engagement No. 01

Package Design
eComm UI Design
Product Visualization
Information Design
Exhibit Design

VALUE / PRODUCT / IP

Clinically validated, GMP-certified nutraceuticals developed from humic substances and refined through advanced biochemical research

SPECIAL CONTEXT

Regulatory scrutiny, multi-audience positioning, emerging brand identity, subject matter complexity

SCOPE HIGHLIGHTS

Research, Marketing Strategy, Creative Advisory, Design, Project Management, Cross-Functional Collaboration

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Engagement No. 02

UX Prototyping
Publication Design
Information Design

VALUE / PRODUCT / IP

World-renowned lifestyle health center offering medically supervised programs focused on cardiovascular health, weight loss, and longevity

SPECIAL CONTEXT

Legacy brand, clinical credibility, hospitality setting, evolving guest journey, diverse stakeholder needs

SCOPE HIGHLIGHTS

Creative Advisory, Brand Identity, Design, Internal Stakeholder Pitch, Cross-Functional Collaboration

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Engagement No. 03

Web Design + Development
Lead Gen Campaign
Ad Campaign

VALUE / PRODUCT / IP

Specialized financial planning and investment services tailored to Florida First Responders

SPECIAL CONTEXT

Brand repositioning, high compliance standards, multi-platform brand expression, and cross-channel stakeholder alignment

SCOPE HIGHLIGHTS

Brand strategy, Messaging Development, UX/UI Design, Lead-Gen Architecture, Marketing Collateral, Marketing Automation

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Approach

Creative Expertise That Respects Your Context

Every creative decision is informed by your context. The result is work that holds up under pressure, resonates with the right people, and inspires them to take action.

FEEDBACK

"...an integral part of our business ecosystem in ways that we never envisioned."

David Socol, MD
Founder, Advanced Humeomics

"...understands how to translate vision into messaging that moves people and gets results.”

Rudy Diaz
President, Gordian Risk Solutions

"I would not even consider undertaking a high-stakes UX/UI, graphic design, or branding project without her guidance and perspective.”

Charles J. Ellis
Captain, Owner, Gallant Fish LLC

"...polished, on-brand work that reflects a deep understanding of the target audience and goals."

Kell Wynn
Dir. Marketing, Pritikin Longevity Center

ADVANTAGE

Cut Through Red Tape Without Cutting Corners

Creative agency bureaucracy can be a buzzkill. Hand-offs can feel like a game of telephone. By working with one point of contact from discovery through delivery, work moves forward with focus, momentum, and integrity, and without sacrificing quality or losing sight of the goal. 

About Carly

Common Questions

What exactly is Method & Muse?

Method & Muse is the solo creative marketing studio of Carly Capko, a multidisciplinary designer and creative strategist with 15 years of experience in the marketing & design industries. Carly focuses on providing end-to-end creative support that’s as strategic as it is visually effective. Every engagement is grounded in context to ensure the work is not only compelling, but aligned with your goals, constraints, and standards.

While the studio is industry-agnostic, Method & Muse frequently partners with clients in MedTech, FinTech, Financial Services, Health & Wellness and Arts & Entertainment industries. The common thread is a need for creative support that can pull its own weight and operate with precision, efficiency, resourcefulness, and intention.

Yes—on-site visits can be arranged when they serve the project. Travel requirements, timing, and scope are discussed on a case-by-case basis during the planning process.

Deliverables are tailored to the client and challenge, but core capabilities include the following.

  • Creative direction
  • Brand strategy & positioning
  • Messaging frameworks
  • Audience segmentation & targeting
  • Naming & verbal identity
  • Campaign planning
  • Competitive/landscape analysis
  • Marketing audits & recommendations
  • Content strategy
  • Funnel & conversion mapping
  • Modular workflow development
  • Brand identity
  • UX/UI design (e.g., websites, apps)
  • Packaging & product design
  • Custom illustrations & iconography
  • Infographics
  • Information/editorial design
  • Publication design
  • Presentation/pitch deck design
  • Environmental/exhibit design
  • Menu design
  • Social templates
  • Digital & print advertising
  • Brand collateral & promo materials
  • Advertising (analog and digital)
  • Lead-gen funnel architecture
  • Content development
  • Email marketing design
  • Web asset production
  • Landing page creation
  • Template systems for in-house teams
  • Creative ops consulting
  • Marketing materials localization

Method & Muse supports both one-off creative needs and longer-term engagements. Long-term, high-touch creative support is available for a limited number of clients in order to ensure operational sustainability. Fractional CMO or CD roles are also considered.

Pricing varies based on the scope, timeline, and complexity of the work. One-off projects are typically quoted as flat fees, while ongoing engagements may be billed hourly or are retainer-based.

Availability shifts based on current client commitments, but new inquiries are always welcome. If you’re considering working together, reach out to discuss timelines, capacity, and whether your project is a fit.

CONNECT

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Have questions about process, costs, or capabilities? Looking for specific work samples? Working against a tight deadline and curious about current turnaround times?

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